The first week of 2015 has been kind to Apple, with two major App Store sales records shattered in the space of a few days.
Apple recorded almost $500 million in billings in the first week in January, including both apps and in-app purchases. In addition, January 1, 2015 was the biggest single day for sales in the App Store’s history, though Apple shared no specific numbers on that front.
That marks an impressive start to the new year, particularly given that 2014 was itself a record breaker: billings rose by 50 per cent year-on-year, bringing in more than $10 billion in revenue for developers.
Not all of that goes to game developers, of course, but a significant chunk does – gaming remains the most popular and voluminous category on the App Store.